During the second French invasion of Portugal in 1809, the people of the current county of Boticas, afraid that their belongings would be looted, hid what they could, including the wine, which was buried in the ground of the cellars. Later, when they recovered the goods, they discovered that the wine had acquired unexpected properties. A wine with low alcohol content and fine bubbles result from natural fermentation process. Because it was buried, it received the name Vinho dos Mortos (Wine of the Dead).
A testimony to the ingenuity and resilience of the Barroso people.
For Nuno Pereira, CEO of Vinho dos Morto, the new image, developed by designer Tiago Rodrigues, is the culmination of a project developed over the last few years with the aim of repositioning Vinho dos Mortos in a higher segment. Valuing the history of a wine that is more than two centuries old, a testimony to the ingenuity and resilience of the Barrosão people, while at the same time responding to current challenges. Such as sustainability, by using simple cardboard packaging with one-colour printing and sealing the bottles as in the past. Translated with DeepL.com (free version)
