{"id":19315,"date":"2018-02-01T13:04:28","date_gmt":"2018-02-01T13:04:28","guid":{"rendered":"https:\/\/visitboticas.pt\/?p=19315"},"modified":"2020-08-17T18:54:06","modified_gmt":"2020-08-17T17:54:06","slug":"nova-imagem-da-capolib-sai-rua","status":"publish","type":"post","link":"https:\/\/terracallaeci.pt\/en\/2018\/02\/nova-imagem-da-capolib-sai-rua\/","title":{"rendered":"Nova imagem da Cooperativa Agr\u00edcola de Boticas sai \u00e0 rua"},"content":{"rendered":"<p><span style=\"font-size: 14pt;\">J\u00e1 \u00e9 poss\u00edvel ver a nova identidade visual da Cooperativa Agr\u00edcola de Boticas (CAPOLIB) nas ruas da regi\u00e3o.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Apresentada em 2017 com a abertura da Loja Rural Produtos de Montanha (na Carreira da Lebre em Boticas), a nova identidade visual corta radicalmente com uma imagem que pouco mudou desde 1952, ano da funda\u00e7\u00e3o da cooperativa.<\/span><\/p>\n\r\n                <style type=\"text\/css\">\r\n            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TR\/VB<\/div>\r\n\r\n                            <div class=\"td-gallery-controls-wrapper\">\r\n                                <div class=\"td-gallery-slide-count\"><span class=\"td-gallery-slide-item-focus\">1<\/span> de 3<\/div>\r\n                                <div class=\"td-gallery-slide-prev-next-but\">\r\n                                    <i class = \"td-icon-left doubleSliderPrevButton\"><\/i>\r\n                                    <i class = \"td-icon-right doubleSliderNextButton\"><\/i>\r\n                                <\/div>\r\n                            <\/div>\r\n                        <\/div>\r\n\r\n                        <div class = \"td-doubleSlider-1\">\r\n                            <div class = \"td-slider\">\r\n                                \r\n                    <div class = \"td-slide-item td-item1\">\r\n                        <figure class=\"td-slide-galery-figure td-slide-popup-gallery\">\r\n                            <a 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https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/SAM_2598B-1536x1024.jpg 1536w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/SAM_2598B-150x100.jpg 150w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/SAM_2598B-696x464.jpg 696w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/SAM_2598B-1068x712.jpg 1068w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/SAM_2598B-1920x1280.jpg 1920w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/SAM_2598B.jpg 2000w\" sizes=\"(max-width: 630px) 100vw, 630px\" alt=\"\">\r\n                            <\/a>\r\n                            \r\n                        <\/figure>\r\n                    <\/div>\r\n                            <\/div>\r\n                        <\/div>\r\n\r\n                        <div class = \"td-doubleSlider-2\">\r\n                            <div class = \"td-slider\">\r\n                                \r\n                    <div class = \"td-button td-item1\">\r\n                        <div class = \"td-border\"><\/div>\r\n                    <\/div>\r\n                    <div class = \"td-button td-item2\">\r\n                        <div class = \"td-border\"><\/div>\r\n                    <\/div>\r\n                    <div class = \"td-button td-item3\">\r\n                        <div class = \"td-border\"><\/div>\r\n                    <\/div>\r\n                            <\/div>\r\n                        <\/div>\r\n\r\n                    <\/div>\r\n\r\n                <\/div>\r\n                \n<p><span style=\"font-size: 20px;\">\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-19426 size-full\" src=\"https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-copy.jpg\" alt=\"\" width=\"302\" height=\"309\" srcset=\"https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-copy.jpg 302w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-copy-293x300.jpg 293w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-copy-150x153.jpg 150w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-copy-300x307.jpg 300w\" sizes=\"auto, (max-width: 302px) 100vw, 302px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-size: 14pt;\">Na nova identidade e comunica\u00e7\u00e3o, da autoria do designer <a href=\"http:\/\/tiago-rodrigues.pt\/\" target=\"_blank\" rel=\"noopener noreferrer\">Tiago Rodrigues<\/a>, \u00e9 refor\u00e7ada a liga\u00e7\u00e3o \u00e0 terra e s\u00e3o destacados os dois produtos mais emblem\u00e1ticos da cooperativa, a Carne Barros\u00e3 e o Mel de Barroso, ambos DOP (Denomina\u00e7\u00e3o de Origem Protegida) e merecedores de largas dezenas de pr\u00e9mios. Com uma linguagem nova nas cooperativas, e que pretende comunicar inova\u00e7\u00e3o, tamb\u00e9m pela diferen\u00e7a, numa \u00e1rea tradicionalmente conservadora, aproximando novos e velhos, produtores e consumidores.<\/span><\/p>\n<blockquote><p>a nova identidade visual corta radicalmente com uma imagem que pouco mudou desde 1952.<\/p><\/blockquote>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-19338 size-full\" src=\"https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/vilarinhoseco.jpg\" alt=\"\" width=\"1500\" height=\"1064\" srcset=\"https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/vilarinhoseco.jpg 1500w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/vilarinhoseco-300x213.jpg 300w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/vilarinhoseco-1024x726.jpg 1024w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/vilarinhoseco-768x545.jpg 768w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/vilarinhoseco-150x106.jpg 150w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/vilarinhoseco-696x494.jpg 696w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/vilarinhoseco-1068x758.jpg 1068w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/vilarinhoseco-592x420.jpg 592w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/vilarinhoseco-100x70.jpg 100w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/><\/p>\n<p><span style=\"font-size: 20px;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-19328 size-full\" src=\"https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-bandeira.jpg\" alt=\"\" width=\"2000\" height=\"1420\" srcset=\"https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-bandeira.jpg 2000w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-bandeira-300x213.jpg 300w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-bandeira-1024x727.jpg 1024w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-bandeira-768x545.jpg 768w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-bandeira-1536x1091.jpg 1536w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-bandeira-150x107.jpg 150w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-bandeira-696x494.jpg 696w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-bandeira-1068x758.jpg 1068w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-bandeira-1920x1363.jpg 1920w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-bandeira-592x420.jpg 592w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/capolib-bandeira-100x70.jpg 100w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><\/span><\/p>\n<p><span style=\"font-size: 14pt;\">A cooperativa, atualmente com mais de 1500 associados, tem como fim auxiliar os produtores agr\u00edcolas da regi\u00e3o com os meios t\u00e9cnicos que lhes permitam aumentar e melhorar a sua produ\u00e7\u00e3o, centralizar as compras e promover a comercializa\u00e7\u00e3o. <\/span><\/p>\n<p><span style=\"font-size: 20px;\"><span style=\"color: #333333;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-19383 size-full\" src=\"https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/cartaz-capolibII.jpg\" alt=\"\" width=\"1170\" height=\"1414\" srcset=\"https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/cartaz-capolibII.jpg 1170w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/cartaz-capolibII-248x300.jpg 248w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/cartaz-capolibII-847x1024.jpg 847w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/cartaz-capolibII-768x928.jpg 768w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/cartaz-capolibII-150x181.jpg 150w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/cartaz-capolibII-300x363.jpg 300w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/cartaz-capolibII-696x841.jpg 696w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/cartaz-capolibII-1068x1291.jpg 1068w, https:\/\/terracallaeci.pt\/wp-content\/uploads\/2018\/02\/cartaz-capolibII-348x420.jpg 348w\" sizes=\"auto, (max-width: 1170px) 100vw, 1170px\" \/><\/span><\/span><\/p>\n<p><span style=\"font-size: 14pt;\">Com destaque, para o Agrupamento de Produtores de Carne Barros\u00e3 e o Agrupamento de Produtores de Mel de Barroso, criados em 1994, e que expandiram as fronteiras municipais e regionais da cooperativa que chega agora a mais de vinte munic\u00edpios no norte de Portugal.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span id=\"code_end\" class=\"sc\"><div id=\"altit-1828298874\"><div class=\"altit-adlabel\">PUB<\/div><div id=\"altit-4193276825\"><a href=\"https:\/\/terracallaeci.pt\/en\/corguinho\/\" target=\"_blank\" aria-label=\"CorguinhoII\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/terracallaeci.pt\/wp-content\/uploads\/2021\/08\/CorguinhoII.gif\" alt=\"\"  width=\"728\" height=\"130\"   \/><\/a><\/div><\/div><\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>J\u00e1 \u00e9 poss\u00edvel ver a nova identidade visual da Cooperativa Agr\u00edcola de Boticas (CAPOLIB) nas ruas da regi\u00e3o. Apresentada em 2017 com a abertura da Loja Rural Produtos de Montanha (na Carreira da Lebre em Boticas), a nova identidade visual corta radicalmente com uma imagem que pouco mudou desde 1952, ano da funda\u00e7\u00e3o da cooperativa. [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":32579,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,34],"tags":[7370],"class_list":{"0":"post-19315","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-divulgacao","8":"category-noticias","9":"tag-tiago-rodrigues"},"_links":{"self":[{"href":"https:\/\/terracallaeci.pt\/en\/wp-json\/wp\/v2\/posts\/19315","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/terracallaeci.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/terracallaeci.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/terracallaeci.pt\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/terracallaeci.pt\/en\/wp-json\/wp\/v2\/comments?post=19315"}],"version-history":[{"count":0,"href":"https:\/\/terracallaeci.pt\/en\/wp-json\/wp\/v2\/posts\/19315\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/terracallaeci.pt\/en\/wp-json\/wp\/v2\/media\/32579"}],"wp:attachment":[{"href":"https:\/\/terracallaeci.pt\/en\/wp-json\/wp\/v2\/media?parent=19315"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/terracallaeci.pt\/en\/wp-json\/wp\/v2\/categories?post=19315"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/terracallaeci.pt\/en\/wp-json\/wp\/v2\/tags?post=19315"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}